Integ was founded in 2010 by Chris Brown. Chris and Integ was awarded a Fellowship at the Institute of Digital Innovation which saw the first version of the platform. Since 2010 Integ is still being developed which the aim of beta testing in spring 2012.
It aims to develop a platform which allows apps to directly interface with a central repository, removing the need for distributed data across a retailers sales channels and servers.The platform will store the core of most retailers data relating to product, sales and customers and allow truly real-time tracking of sales and products across all sales channels, whilst removing the risks of errors and issues over merging distributed data.
Integ offers the platform on a monthly basis and supplies a store which houses apps specifically designed for the platform, this allows retailers to pick and choose the apps which suit their business.Monthly and small one off fees remove the big investment issues many retailers face when looking at existing retail technologies, with a 30 day rolling contract Integ offer flexibility and value for money.
3rd Parties are able to both design and interface apps with the platform and take advantage of the centralised data. Creatives also have the opportunity to create and sell themes for customer facing apps.
Integ is quickly approaching the public beta stage of development and is looking for existing and new retailers and online retailers to trial and utilise the solution. In return Integ is waving all fees during the beta stage and offering significant discounts once launched.
